A Blog is Like A Magazine or Newspaper Column
Do you get asked, “What is a blog anyway?” I found a new answer to that question (it should work especially well for those over age 30 or so). A blogger is like a magazine or newspaper columnist, and a blog is kind of like a newspaper or magazine column, but on the Internet, instead of a hard copy publication. Instead of having to convince an editor or publication to publish their column, a blogger (i.e.columnist) can put up their own blog online for anyone to read (i.e a column). Like columns – blogs are usually a mix of opinion and facts/useful information.
Blog Comments are Like Letters to the Editor
Another way that blogs are like newspapers and magazines columns: a blogs”comments” section is like the letters to the editor. There is one advantage over letters to the editor though…many blogs are set so that comments are posted online instantly, you don’t have to wait a month to see if the editor chose your letter. Just like letters to the editor, comments can be positive, can add more to the conversation, or they can be from people who disagree with you.
I got this idea when I picked up a book from the 1980’s “How To Write and Sell a Column” – if you substituted blog for column in the book – except for the need to sell it to an editor – many ideas in the book works for ideas for blogging. And even the “pitch an editor” tips might help you land a good guest blogger spot on a larger online publication, you might even get paid for it.
Your Point of View?
What is your analogy for what a blog is? How do you describe a blog to those who ask when you say I write a blog?
P.S. if you are reading this near a holiday – an analog like this can be a big help when at office parties or talking with your family if you are thinking about creating a blog of your own. Be prepared with an answer for what is a blog anyway!